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The contributions in this volume stem from different lines of research and represent both a continuation and an advancement of the European DYLAN project. The book addresses the meanings and implications of multilingualism and plurilingual repertoires as well as the ways in which cultural diversity is managed in companies and institutions in Switzerland. Characterised by official quadrilingualism, but also by new dimensions of multilingualism resulting from massive immigration, important workforce mobility and increasing globalisation, Switzerland offers an ideal laboratory for studying phenomena linked to multilingualism and cultural diversity. On the one hand, a special focus is put on the...
This book, which emerges in the context of the European research network LINEE (Languages in a Network of European Excellence), is concerned with European multilingualism both as a political concept and as a social reality. It features cutting-edge studies by linguists and anthropologists who perceive multilingualism as a discursive phenomenon which can be revealed and analyzed through empirical fieldwork. The book presents a fresh perspective of European multilingualism as it takes the reader through key themes of social consciousness – identity, policy, education, economy – and relevant societal levels of organization (European, national, regional). With its distinct focus on post-national society caught in unifying as well as diversifying socio-political currents, the volume problematizes emerging contradictions inherent in the idea of a Europe beyond the nation state –between speech minorities and majorities, economic realities, or socio-political ideologies.
Linguistic Choices in the Contemporary City focuses on how individuals navigate conversation in highly diversified contexts and provides a broad overview of state of the art research in urban sociolinguistics across the globe. Bearing in mind the impact of international travel and migration, the book accounts for the shifting contemporary studies to the workings of language choices in places where people with many different backgrounds meet and exchange ideas. It specifically addresses how people handle language use challenges in a broad range of settings to present themselves positively and meet their information and identity goals. While a speaker’s experience runs like a thread through ...
This book is an invaluable resource for anyone interested in researching or just learning more about the changing role and status of English across Europe. The status of English today is explained in its historical context before the authors present some of the key debates and ideas relating to the challenge English poses for learners, teachers, and language policy makers.
In spite of the day-to-day relevance of business communication, it remains underrepresented in standard handbooks and textbooks on applied linguistics. The present volume introduces readers to a wide variety of linguistic studies of business communication, ranging from traditional LSP approaches to contemporary discourse-based work, and from the micro-level of lexical choice to macro-level questions of language policy and culture.
Language regulation has often been approached from a top-down policy perspective, whereas this book examines regulatory practices employed by speakers in interaction. With its ethnographically informed focus on language regulation in academic English as a lingua franca (ELF), the book is a timely contribution to debates about what counts as acceptable English in ELF contexts, who can act as language expert, and when regulation is needed.
Focusing on contact between German and other languages, the contributors in this book analyze the ways in which language practices and discourses on language have changed since the end of the Cold War.