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Media Relations and the Modern First Lady: From Jacqueline Kennedy to Melania Trump examines the communication strategies first ladies and their teams have used to manage press and public interest in their private lives, to promote causes close to their hearts, and to shape their public image. Starting with Jacqueline Kennedy, who was the first to have a staffer with the title “press secretary,” each chapter explores the relationship between a first lady and the media, the role played by her press secretary and communication staff in cultivating this relationship, and the first lady’s media coverage. Contributors exploring the following questions: How effective were the media relations...
This volume explores more than two centuries of literature on the First Ladies, from Martha Washington to Michelle Obama, providing the first historiographical overview of these important women in U.S. history. Underlines the growing scholarly appreciation of the First Ladies and the evolution of the position since the 18th century Explores the impact of these women not only on White House responsibilities, but on elections, presidential policies, social causes, and in shaping their husbands’ legacies Brings the First Ladies into crisp historiographical focus, assessing how these women and their contributions have been perceived both in popular literature and scholarly debate Provides concise biographical treatments for each First Lady
With a new chapter devoted to Hillary and Bill Clinton's tainted partnership in office and to the present First Lady's senatorial ambitions, this second edition offers fresh insights into America's paradoxical expectations for its presidential wives and husband. "Deeply engrossing."--"Publishers Weekly." 33 photos.
Examines the contributions and accomplishments of eleven presidential wives: Dolley Madison, Mary Lincoln, Nellie Taft, Florence Harding, Eleanor Roosevelt, Jacqueline Kennedy, Lady Bird Johnson, Pat Nixon, Betty Ford, Rosalynn Carter, and Nancy Reagan.
A moving account of the popular first lady's White House tenure, taking readers behind the scenes of her strained marriage to the famously taciturn president. An insightful look at the Coolidges, their relationship in the public eye, and her contributions to the historical legacy of presidential wives.
The first biography of Pat Nixon in 25 years. Moves beyond the over-simplified appraisals of this oft-misunderstood first lady. Offers a far more complex interpretation than the standard "Plastic Pat" caricature and depicts a complicated, conflicted, but ultimately effective first lady who balanced public responsibilities and private pain.
Presented in brief are the nation's thirty-eight First Ladies.
A lively account of the outspoken first lady during her White House years, showing how the "Silver Fox" used her rich experience in politics to master the public relations side of first ladyship with as much skill as any White House spouse.
From the #1 New York Times bestselling author of the groundbreaking backstairs look at the White House, The Residence, comes an intimate, news-making look at the true modern power brokers at 1600 Pennsylvania Avenue: the First Ladies, from Jackie Kennedy to Michelle Obama and Melania Trump. One of the most underestimated—and challenging—positions in the world, the First Lady of the United States must be many things: an inspiring leader with a forward-thinking agenda of her own; a savvy politician, skilled at navigating the treacherous rapids of Washington; a wife and mother operating under constant scrutiny; and an able CEO responsible for the smooth operation of countless services and s...