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Samsung Galaxy Tab For Dummies
Full-color guide to Samsung's exciting new tablet device! The Samsung Galaxy Tab puts a universe of technology right in your hands. And, if you've got a Samsung Galaxy Tab, you've got a handful of cool features to explore. This For Dummies guide shows you how to take full advantage of all this exciting new technology. In addition to tablet features you may already be familiar with—web and e-mail access, music, camera, e-books, and much more—this book shows you how to do video conferencing, video chat, find new apps, and take full advantage of the reach and popularity of the Android operating system. Packed with practical how-tos, tips, and features, Samsung Galaxy Tab For Dummies makes u...
Gizmos or: The Electronic Imperative
Gizmos or: The Electronic Imperative offers a concise series of analyses on the transformative impact of digital devices on American society. With approaches ranging from semiotic theory to psychoanalytic theory, sociological theory to personal reflection, Berger taps the span of knowledge from his prolific career to help readers better understand the role digital devices play both in their technologic, economic, and common-use forms. Using accessible, conversational language and numerous illustrations, Berger deconstructs familiar objects and media for readers ranging from field specialists to everyday cultural consumers alike.
Horror Films for Children
Children and horror are often thought to be an incompatible meeting of audience and genre, beset by concerns that children will be corrupted or harmed through exposure to horror media. Nowhere is this tension more clear than in horror films for adults, where the demonic child villain is one of the genre's most enduring tropes. However, horror for children is a unique category of contemporary Hollywood cinema in which children are addressed as an audience with specific needs, fears and desires, and where child characters are represented as sympathetic protagonists whose encounters with the horrific lead to cathartic, subversive and productive outcomes. Horror Films for Children examines the h...
Linux Multimedia Guide
In this book, Jeff Tranter offers readers the guidance they need to integrate Linux into multimedia applications. Tranter covers configuration and use of sound cards, CD-ROMs, and joysticks; applications for sound and music, graphics, video, and games; programming devices such as sound cards and CD-ROMs; and more. Tranter also provides an overview of graphical toolkits and APIs.
Adweek
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Brandweek
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NewMedia
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The Co-marketing Solution
Old-style co-op advertising is the "great cash giveaway," a multibillion-dollar problem. Co-marketing, a far more effective technique, links manufacturer and retailer in channeling branding messages to the end user. (The "Intel Inside" campaign is an example.)
NTC's Mass Media Dictionary
Defines 20,000 terms commonly used in advertising, satellite communications, audience measurement, newspaper production, publishing, sound engineering and other areas of mass media.
