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A level of decision making is concerned with deciding the organization’s objectives, resources, and policies. A significant problem at this decision-making level is predicting the organization’s future and its environment as well as matching the organization’s characteristics to that environment. This process generally involves technology and knowledge from the market and clients. In the current era, the implementation of marketing information systems supported with AI techniques is crucial to being a unique opportunity to leverage marketing strategies with cutting-edge technologies. Global Perspectives on the Strategic Role of Marketing Information Systems communicates the recent advances in marketing information systems. Covering topics such as digital entrepreneurship, international business, and micro and small enterprises, this premier reference source is a cutting-edge resource for marketers, entrepreneurs, business leaders and managers, IT managers, students and educators of higher education, librarians, researchers, and academicians.
Plant Growth Regulators to Manage Biotic and Abiotic Stress in Agroecosystems is a comprehensive book that explores the use of plant growth regulators (PGRs) as effective stress-reduction techniques in agricultural environments. This book investigates the role of PGRs in handling biotic and abiotic stressors, offering useful insights to agriculturalists, researchers, and students. The book provides a comprehensive overview of many PGRs, including their methods of action and impacts on plant growth and development. It describes the use of PGRs to treat plant diseases caused by pathogens such as fungi, bacteria, and viruses. The book also discusses the application of PGRs to improve plant tole...
This book provides relevant theoretical frameworks and the latest empirical research findings in Operations Research (OR) and Management Science (MS) as applied to sustainability. Its goal is to identify and describe ways in which OR and MS have been applied to and influenced the development of sustainability. Many of the issues we face today stem from the interconnectivity of the economy, society, and the environment, and from how both the economy and society are affecting the environment. In response, there have been a range of local and global efforts to advance society without harming the natural environment. The book showcases how OR/MS can help to address these issues, specifically with regard to renewable energy, smart industry, smart cities, transportation, smart homes and devices, etc. This book is intended for professionals in the fields of energy, engineering, information science, mathematics and economics, and for researchers who wish to develop new skills in connection with sustainability, or whose work involves sustainability.
This contributed volume covers recent advancements in the development of climate-resilient agriculturally important crops by focusing on climate change, crop cultivation, crop breeding, and the application of novel biotechnological approaches in line with attaining second Sustainable Development Goal of zero hunger. Climate-smart agriculture is a concept aimed at transforming and reorienting agricultural production systems to ensure food security in the ever-evolving situation of climate change. Widespread alterations in rainfall and temperature patterns have threatened agricultural production and elevated the vulnerability of human dependency on agriculture for food, feed, and fiber. Additi...
This book provides information about plant–environment studies and challenges for plant improvement to achieve food security. Plants face a wide range of environmental challenges, which are expected to become more intense as a result of global climate change. Plant–environment interactions play an important role in the functioning of ecosystems. There are habitats throughout the world that present challenges to crop plants, such as through a lack of water and excessive, or toxic, salts in the soil. Soil properties represent a strong selection pressure for plant diversity and influence the structure of plant communities and participate to the generation and maintenance of biodiversity. Pl...
The book provides a comprehensive review of the rapidly expanding and includes in-depth discussions on salinity resilience, sustainable production under climate change, how do plants resilience saline conditions?, Beside Genetic Diversity and inheritance of resistance to Salinity. Furthermore, covers a vast array of special topics and applications illustrating the wide use recent approach of techniques and measurements of assessing genotypes for salinity resilience This book has been prepared and supported by recent references and statistics with tables and colourful figures to deliver recent advances to the audience of lower and upper undergraduate, and professional/Practitioner researchers at universities and research centers in the fields of crop breeding and production, physiology, genetics, molecular biology and biotechnology, and allied fields such as agro ecology, sustainable agriculture, climate-resilient agriculture.
Under ongoing climate change, natural and cultivated habitats of major food crops are being continuously disturbed. Such condition accelerates to impose stress effects like abiotic and biotic stressors. Drought, salinity, flood, cold, heat, heavy metals, metalloids, oxidants, irradiation etc. are important abiotic stresses; and diseases and infections caused by plant pathogens viz. fungal agents, bacteria and viruses are major biotic stresses. As a result, these harsh environments affect crop productivity and its biology in multiple complex paradigms. As stresses become the limiting factors for agricultural productivity and exert detrimental role on growth and yield of the crops, scientists ...
Selected, peer reviewed papers from the 16th International Symposium on Metallography and Materials Science, April 20-22, 2016, Stará Lesná, High Tatra Mountains, Slovak Republic