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Behavioral Finance
Behavioral Finance: What Everyone Needs to Know® provides an overview of common shortcuts and mistakes people make in managing their finances.
The Biology of Investing
Why do people’s financial and economic preferences vary so widely? ‘Nurture’ variables such as socioeconomic factors partially explain these differences, but scientists have been discovering that ‘nature’ also plays an important role. This is the first book to bring together these scientific insights for a holistic view of the role of human biology in financial decision-making. Geneticists are now examining which genetic markers are associated with financial and economic preferences. Neuroscientists are now determining where in the brain financial decisions are made and how that varies between people. Endocrinologists relate the level of different hormones circulating in the body t...
Neuroscience and Media
This volume explores how advances in the fields of evolutionary neuroscience and cognitive psychology are informing media studies with a better understanding of how humans perceive, think and experience emotion within mediated environments. The book highlights interdisciplinary and transdisciplinary approaches to the production and reception of cinema, television, the Internet and other forms of mediated communication that take into account new understandings of how the embodied brain senses and interacts with its symbolic environment. Moreover, as popular media shape perceptions of the promises and limits of brain science, contributors also examine the representation of neuroscience and cognitive psychology within mediated culture.
The 71F Advantage
From the back cover: This book, which grew out of an Army research psychology conference, is the first of its kind, intended to provide a comprehensive overview of what Army research psychologists do. Chapters cover the diverse activity areas of 71Fs, from the neurophysiology of sleep, to traumatic brain injury, to leadership and organizational process, as well as several personal and historical accounts. Army research psychologists are making a difference. Through their research, 71Fs provide leaders with new insights and tools for increasing the health and performance of military personnel. This is the "71F Advantage."
Hastings Journal
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