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This open access book demonstrates how human biases affect the process of visual data analysis, a subject which has typically been left to researchers in cognitive and perceptual psychology and the social sciences. Human biases affect the way that people interpret and experience the world and how they operate within it and make decisions. These can include cognitive biases such as confirmation or anchoring bias, perceptual biases including visual or auditory illusions, and implicit biases such as racial or gender bias that are often borne of harmful cultural norms and stereotypes. In the context of visual data analysis, this book explores (1) what these biases are, (2) how to characterize th...
A good visualization can communicate the nature and potential impact of ideas more powerfully than any other form of communication. For a long time, "dataviz" was left to specialists--data scientists and professional designers. No longer. A new generation of tools and massive amounts of available data make it easy for anyone to create visualizations that communicate ideas far more effectively than generic spreadsheet charts ever could. The Harvard Business Review Good Charts Collection brings together two popular books to help you become more sophisticated in understanding and using dataviz to communicate your ideas and advance your career. In Good Charts, dataviz maven and Harvard Business ...
This book designates Visualization Psychology as an interdisciplinary subject. The book contains literature reviews and experimental works that exemplify a range of open questions at this critical intersection. It also includes discourses that envision how the subject may be developed in the coming years and decades. The field of visualization is a rich playground for discovering new knowledge in both visualization and psychology. As visualization techniques augment human cognition, these techniques must be developed and improved by building on theoretical, empirical and methodological knowledge from psychology. At the same time, visualization processes surface numerous phenomena about interactions between the human mind and digital entities, such as data, visual imagery, algorithms, and computer-generated predictions and recommendations. Visualization psychology is a new type of science in the making.
Communicating your idea in a clear, compelling, and persuasive manner is critical when trying to launch a new venture. This Harvard Business Review collection brings together two popular books to help you craft your story, design better visualizations, impress your audience, and turn your idea into reality. Understanding and using data viz to persuade is a must-have skill for anyone in business today--especially if you're launching a new venture. In Good Charts, dataviz maven Scott Berinato provides an essential guide to how visualization works. Berinato lays out a system for thinking visually and building better charts through a process of talking, sketching, and prototyping. How do you lau...
The right visual revealed at the right time can turn an unremarkable presentation into a resonant, emotional experience. This two-book collection provides you with the tools you need to craft and deliver presentations that will impress your audience, increase your influence in your organization, and advance your career. Good Charts: The HBR Guide to Making Smarter, More Persuasive Data Visualizations shows how a good visualization can communicate the nature and potential impact of information and ideas more powerfully than any other form of communication. For a long time "dataviz" was left to specialists--data scientists and professional designers. No longer. A new generation of tools and ma...
This book focusses on techniques for automating the procedure of creating external labelings, also known as callout labelings. In this labeling type, the features within an illustration are connected by thin leader lines (called leaders) with their labels, which are placed in the empty space surrounding the image. In general, textual labels describing graphical features in maps, technical illustrations (such as assembly instructions or cutaway illustrations), or anatomy drawings are an important aspect of visualization that convey information on the objects of the visualization and help the reader understand what is being displayed. Most labeling techniques can be classified into two main ca...
There is ample evidence in the visualization community that individual differences matter. These prior works highlight various personality traits and cognitive abilities that can modulate the use of the visualization systems and demonstrate a measurable influence on speed, accuracy, process, and attention. Perhaps the most important implication of this body of work is that we can use individual differences as a mechanism for estimating when a design is effective or to identify when people may struggle with visualization designs. These effects can have a critical impact on consequential decision-making processes. One study that appears in this book investigated the impact of visualization on ...