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American Invitational Mathematics Examination (AIME) Preparation
This book is designed for students preparing for the American Invitational Mathematics Examination (AIME). It includes five practice exams with newly designed problems that have never been used in past competitions, along with detailed and insightful solutions. The authors-math competition experts Mr. Gokce, Dr. Kanbir, and Andrew Carratu, a four-time AIME winner and USAMO participant-bring their wealth of experience to provide valuable guidance for success.
Brands
Branding is currently one of the most exciting subjects around; business people everywhere are waking up to the fact that brands are a huge source of value. But it is only by understanding the real value that brands bring to consumers that brand owners and manufacturers can truly learn to exploit that value. Brands no longer operate only in the traditional packaged goods markets; the techniques of good branding are just as vital in the business-to-business and utilities sectors, and are increasingly being applied even in non-commercial areas, from charities to football clubs. This comprehensive and authoritative book looks at branding from a wide range of perspectives: from the creation of a new brand, through the development of brand names and packaging designs, to advertising international brands. It explores the hot topics of brand valuation and brand licensing, as well as studying the increasingly important role of the corporate brand. This book is a must for anyone with an interest in brands.
A Death in Hong Kong: The MacLennan Case of 1980 and the Suppression of a Scandal (2nd Edition)
In January 1980, a young police officer named John MacLennan committed suicide in his Ho Man Tin flat. His death came mere hours before he was to be arrested for committing homosexual acts still, at that point, illegal in Hong Kong. But this was more than the desperate act of a young man, ashamed and afraid; both his death and the subsequent investigation were a smokescreen for a scandal that went to the heart of the establishment. MacLennan came to Hong Kong from Scotland during a tumultuous time in Hong Kong’s history. The governorship of Sir Murray MacLehose was to be a time of reform and progress, but with that remit came the determination of many to suppress scandals and silence those...
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