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The Routledge Companion to Advertising and Promotional Culture
  • Language: en
  • Pages: 554

The Routledge Companion to Advertising and Promotional Culture

This comprehensive second edition provides an updated essential guide to the key issues, methodologies, concepts, debates, and policies that shape our everyday relationship with advertising. This updated edition takes a critical look at advertising and promotion during the explosion of digital and social media, as well as with significant social and cultural shifts, including the COVID-19 pandemic, the rise of the Black Lives Matter movement, the destabilization of democracies and rise of authoritarianism around the world, and intensification of the climate crisis. The book offers global perspectives on advertising and promotion with attention to issues of diversity and difference. It contai...

Routledge Handbook of Climate Change and Society
  • Language: en
  • Pages: 544

Routledge Handbook of Climate Change and Society

Routledge Handbook of Climate Change and Society is a comprehensive guide that provides insights into the multifaceted relationship between climate change and society and covers a wide array of topics, disciplines, and cultures, from the latest trends in weather patterns to the issue of climate (in)justice. The second edition, which is overwhelmingly comprised of all-new essays, is an indispensable resource for those interested in understanding the complexities of climate change and its societal implications. The book contains seven thematically organized sections examining the various aspects of climate change and its intersection with our society: Climate Change in the Natural and Social S...

Rethinking Media Research for Changing Societies
  • Language: en
  • Pages: 233

Rethinking Media Research for Changing Societies

Leading scholars of media and public life grapple with how to make sense of major transformations rocking media and politics.

Climate Obstruction
  • Language: en
  • Pages: 433

Climate Obstruction

This volume assembles nearly one hundred top experts to systematically address the complex, organized, and well-funded set of actors who have actively resisted and undermined policy efforts to address climate change. Contributors examine obstruction efforts undertaken across regions and industries; assess the role of the media in disseminating climate disinformation and misinformation; and discuss legal, state, and non-state efforts to address climate obstruction. Providing a first-of-its-kind assessment of global climate obstruction, this volume advances our understanding of efforts to slow or block policies on climate change to guide more effective action to prevent obstruction in the future.

Nation Branding in Modern History
  • Language: en
  • Pages: 300

Nation Branding in Modern History

A recent coinage within international relations, “nation branding” designates the process of highlighting a country’s positive characteristics for promotional purposes, using techniques similar to those employed in marketing and public relations. Nation Branding in Modern History takes an innovative approach to illuminating this contested concept, drawing on fascinating case studies in the United States, China, Poland, Suriname, and many other countries, from the nineteenth century to the present. It supplements these empirical contributions with a series of historiographical essays and analyses of key primary documents, making for a rich and multivalent investigation into the nexus of cultural marketing, self-representation, and political power.

Keywords for Media Studies
  • Language: en
  • Pages: 235

Keywords for Media Studies

  • Type: Book
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  • Published: 2017-03-14
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  • Publisher: NYU Press

The Essential vocabulary of Media Studies Keywords for Media Studies introduces and aims to advance the field of critical media studies by tracing, defining, and problematizing its established and emergent terminology. The book historicizes thinking about media and society, whether that means noting a long history of "new media," or tracing how understandings of media "power" vary across time periods and knowledge formations. Bringing together an impressive group of established scholars from television studies, film studies, sound studies, games studies, and more, each of the 65 essays in the volume focuses on a critical concept, from "fan" to "industry," and "celebrity" to "surveillance." Keywords for Media Studies is an essential tool that introduces key terms, research traditions, debates, and their histories, and offers a sense of the new frontiers and questions emerging in the field of media studies.

Items & Issues
  • Language: en
  • Pages: 226

Items & Issues

  • Type: Book
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  • Published: 2004
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  • Publisher: Unknown

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Branding the Nation
  • Language: en
  • Pages: 244

Branding the Nation

What happens to the nation when it is reconceived as a brand? How does nation branding change the terms of politics and culture in a globalized world? Branding the Nation offers a unique critical perspective on the power of brands to affect how we think about space, value and identity.

Consumer Activism
  • Language: en
  • Pages: 216

Consumer Activism

  • Type: Book
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  • Published: 2022-08-27
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  • Publisher: SAGE

"A crucial intervention to both critical studies of consumption and research into activism. It authoritatively explores the complex and multiplying links between branding and neoliberal culture, consumer practices and social justice." – Professor Mehita Iqani, Stellenbosch University "Eleftheria Lekakis reminds us that as consumers, we can do much more than just buy our way out of social or political problems." – Professor Melissa Aronczyk, Rutgers University Consumption and resistance are entwined. From buying fair-trade, to celebrity advocates for social causes, to subvertising and anti-consumerist grassroots movements, consumer activism is now a key part of our fight for social and en...