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Philosophy of Life Instinct
What if there is one source of answers to all existential questions of our origin, lives and behaviour? What if this source provides a practical and reliable understanding of right and wrong, intelligence and wisdom, in every situation? The Philosophy of Life Instinct by Shashidhar Sastry uncovers this source. It takes you on a journey of discovery unlike any other, to its diverse effects. It is a path for anyone who has ever been curious about existence, reality, life and happiness; that is to say, all humans and other thinking beings anywhere in the cosmos.
DIGITAL MARKETING
In today's ever changing environment, digital marketing has become the fastest means to advertise a business and create a brand value online. It has proved to be the most effective method to increase the reach of the business and generate potential leads. Hence, the book is an attempt to explain the concept and digital marketing tools lucidly to help students gain in-depth knowledge of digital marketing and develop critical thinking towards the subject. Comprising 11 chapters, judiciously divided into five units, the book covers a full gamut of digital marketing from its introduction, opportunities and challenges, digital penetration in the Indian market, digital marketing mix, STP model, CR...
Essential of Managerial Economics
Welcome to this concise and comprehensive textbook on the essentials of economics, specifically tailored for MBA and BBA students. As an academician, I have crafted this resource to provide you with a clear understanding of key economic concepts that are crucial for your future career success. In the following pages, we will explore topics such as demand analysis, microeconomics, macroeconomics, forecasting techniques, pricing strategies, different policies, and profit management. These subjects are vital for your comprehension of business dynamics and decision-making. With a focus on practical application, this book combines theoretical explanations, real-world examples, and case studies to...
Aarushi
The murders that gripped the nation Seven years ago a teenage girl, Aarushi Talwar, was found murdered in her bedroom in Noida, a middle-class suburb of Delhi. The body of the prime suspect—the family servant, Hemraj—was discovered a day later. Who had committed the double murders, and why? Within weeks, Aarushi’s parents, the Talwars, were accused; four years later, they went on trial and were convicted. But did they do it? Avirook Sen attended the trial, accessed important documents and interviewed all the players—from Aarushi’s friends to Hemraj’s old boss, from the investigators to the forensic scientists—to write a meticulous and chilling book that reads like a thriller but also tells a story that is horrifyingly true. Aarushi is the definitive account of a sensational crime, and the investigation and trial that followed.
Foreboding of Females
Acknowledgement ix Foreword xi Preface xv Chapter 1: Introduction 1 Chapter 2: Narrating the Self in Women Writings 42 Chapter 3: Kamala Das: Autobiographical Vs Fiction 70 Chapter 4: Preeti Shenoy: A Contemporary Voice 105 Chapter 5: Foregrounding Relationships: A complete eclipse of heart by Kamala Das and Preeti Shenoy 145 Chapter 6: Kamala Das and Preeti Shenoy: A Comparison of their Writings 182 Chapter 7: Conclusion 215 Excerpts from Interview of Preeti Shenoy by Manisha Dagar 233 Refrences & Bibliography 235
India's Development Partnership
India's foreign policy is based on the principle of "Vasudhaiva Kutumbakam"—the world is one family. Despite resource constraints, India shares its developmental experience and technical expertise with other developing countries as part of its commitment to South-South cooperation. India's development partnership is a mutually beneficial human-centric model based on trust, respect, sovereignty, transparency, and collaboration. This edited volume compiles views and papers presented at a seminar on India's Development Partnership, marking ten years of the Development Partnership Administration. Print edition not for sale in South Asia (India, Sri Lanka, Nepal, Bangladesh, Pakistan and Bhutan)
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