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Judgment on the Front Line
Front-line employees who deal directly with customers are the face of any organization. Not only do they have the most impact on how a brand is perceived, but they are also the most valuable source of insight into what customers want and how to give it to them. Unfortunately, as management experts Chris DeRose and Noel M. Tichy explain, most organizations don't know how to evaluate the risk of giving employees more autonomy. Many of those who are willing to try haven't even invested resources in ensuring that-once the shackles are off-front-line employees make good judgments. Tichy and DeRose offer powerful examples of front-line leadership, such as: How Zappos trusts its people to do anything in service of a customer, including providing free product or reimbursing for mistakes How Mayo Clinic of Arizona enabled its nurses to challenge the hierarchy in order to improve patient care
Azania Frontline
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Record Label Marketing
Record Label Marketing, Third Edition is the essential resource to help you understand how recorded music is professionally marketed. Fully updated to reflect current trends in the industry, this edition is designed to benefit marketing professionals, music business students, and independent artists alike. As with previous editions, the third edition is accessible for readers new to marketing or to the music business. The book addresses classic marketing concepts while providing examples that are grounded in industry practice. Armed with this book, you’ll master the jargon, concepts, and language to understand how music companies brand and market artists in the digital era. Features new to...
Broadcasting & Cable
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Frontline
'No story is worth a life' is the journalist's rule - but the boys at the Frontline news agency broke rules for a living. Frontline went where other news organizations feared to tread, bringing back footage of war zones that seared itself across the screens of millions of TVs in the 1990s. But the price was high and many of Frontline's members paid it with their lives. The story of Frontline's rise and fall, and of its members on and off battlefields across the globe, is a brilliant account of the few men prepared to risk everything in pursuit of truth. Ultimately, it is the story of how journalism lost its nerve ...;
Succeeding as a Frontline Manager in Today's Organizations
This book explores the evolving role of frontline managers (FLMs) in organizations, emphasizing the need for continuous skill development. It covers essential management elements, ethics, team building, and safety, offering insights for FLMs to effectively lead and support their teams.
