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With the enormous growth of the internet and social media sites, digital marketing is now worth more per annum than TV advertising in the UK. Social network advertising spending is expected to increase to a staggering $4.3 billion in 2011 in a bid to attract today's media-savvy consumer. The Best Digital Marketing Campaigns in the World brings together an international collection of the most successful digital marketing campaigns of our time, assessing what they achieved and the business lessons learnt. This practical and insightful book explores how businesses large and small have harnessed social media, blogs, forums, online video and email to boost their brand and attract customers. Damian Ryan and Calvin Jones present a selection of hand-picked case studies, sharing the knowledge and skill of the world's top creative minds. Covering everything from household names such as Pizza Hut and Pepsi to Obama's 2008 presidential election campaign, this book is the must-read guide for all marketers looking to embrace the new digital landscape.
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After unleashing the magic of her ancestors, Olivia Osborne finds herself plagued by visions. She will need those new skills and more as she and Silas Branch are thrust back to the case they knew was never finished. Under the moss-covered trees of a small town in Florida exists an ancient evil that hungers for more. Following the death screams of a young girl, Olivia uncovers the secrets of a killer. Larry Wayne Pittman confessed his crimes, but he has one final request before he meets his fate. He has a message for Olivia Osborne that will change her life and unlock her own secrets. Olivia’s visions aren’t an evolution but a side-effect, and she cannot protect what she does not understand.
From automatons to zombies, many elements of fantasy and science fiction have been cross-pollinated with the Western movie genre. In its second edition, this encyclopedia of the Weird Western includes many new entries covering film, television, animation, novels, pulp fiction, short stories, comic books, graphic novels and video and role-playing games. Categories include Weird, Weird Menace, Science Fiction, Space, Steampunk and Romance Westerns.
What Western Do I Read Next? describes and indexes approximately 1,900 titles published between 1989 and 1998, providing access to information genre readers need to select their next best read: title, series, author, publisher, characters, locale, time period, plot summary and similar authors.