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The Internationalisation Maturity of the Firm
In the 21st century, even small firms can reach customers located in different, often remote, parts of the world. In fact, internationalisation has become a common phenomenon that affects the majority of companies worldwide. Recent research emphasises that there are numerous determinants of a company’s competitive advantage in the international business environment, including product quality, price, and market knowledge. Much less attention, however, has been paid to the role of business relationships. The task of determining the impact of business relationships on performance poses a considerable challenge. In the book, business relationships are operationalised by a set of characteristic...
Data Science in Societal Applications
The book provides an insight into the practical applications and theoretical foundation of data science. The book discusses new ways of embracing agile approaches to various facets of data science, including machine learning and artificial intelligence, data mining, data visualization, and communication. The book includes contributions from academia and industry experts detailing the shortfalls of current tools and techniques used and generating the blueprint of the new technologies. The topics covered in the book range from theoretical and foundational research, platforms, methods, applications, and tools in data science. The chapters in the book add a social, geographical, and temporal dimension to data science research. The papers included are application-oriented that prepare and use data in discovery research. This book will provide researchers and practitioners with a detailed snapshot of current progress in data science. Moreover, it will stimulate new study, research, and the development of new applications.
Digital Storytelling - Content and Application
Storytelling is a form of communication that has been present throughout a substantial span of human history. The advent of emerging technologies, such as augmented reality (AR), virtual reality (VR), and mixed reality, has significantly transformed the conventional narrative in the realm of digital storytelling. Currently, this technology has the potential to be utilised in various application domains spanning multiple fields of study. It holds significant value for various entities within a given society, including corporations, non-profit organisations, tourism operators, educators, developers of online and mobile games, marketers, and numerous other stakeholders operating within diverse contexts. Hence, one might suggest that digital storytelling possesses significant potential in contemporary society.
Digitalization and Firm Performance
This book explores how digitalization and digital technologies influence markets, firms, financial institutions and organizations. Drawing on examples from Canada, Poland, France, Albania, Africa and Turkey this book takes a truly international perspective. It explores the technical aspects of digitalization, with chapters examining topics like how digitization creates value in a small company, how digital-driven business drives innovation, how import-exporting firms can increase productivity within the digital economy and how financial systems and institutions evolve due to new technologies. However, the book goes beyond this and, by adopting a holistic view, examines the social impact of digitalization, with the authors discussing how trade unions and employers present Industry 4.0 to employees and the general public. This book will be of interest to anyone studying digital innovation, digital management, digital strategy, Fin Tech, firm management, and Industry 4.0. Chapter 1 is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.
Changes and Challenges in the Modern World Economy
The book was prepared by the academics and doctoral students of the Faculty of International Business and Economics of the Poznań University of Economics and Business to celebrate the 90th anniversary of the University and the 10th anniversary of the Faculty itself. The subject of this Volume reflects the variety of issues that are researched by academics from all departments of the Faculty. The rationale for publishing this Volume was to signal current work and research progress in the area of international economics, business and management. As the title of the Volume suggests, we need to anticipate changes and implement a new approach to face the challenges in the world economy for it is...
Cybernetica
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Informatica
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BIS 2000
This volume contains papers presented during the science trace at the 4th International Conference of Business Information Systems, BIS 2000, held in Poznan, Poland, 12-13 April 2000, which discussed the development, implementation, applications and improvement of computer systems for business processes. The papers deal with practical, industry experiences and validated prototype implementations, and cover areas such as integration of information systems, electronic transactions and banking, virtual organisations, network technologies, business information systems modelling and analysis.
