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The Oracle’s Journal
Suddenly, it’s a world flooded with magic and danger draws closer with every passing second. When the powers of sixteen gods are inherited by four teenagers, destruction is not far behind. In Maxton City, everything changes in the blink of an eye. When a portal to the Chaos Realm – a place of torment, a world of horrors – opens up over Maxton City Park, the monsters begin to appear. Then comes the First Queen of Earth. Unbeknownst to anyone, four teenagers have found the means to battling these enemies deep in the Cradle of Humankind. They have found the Amulets of the Spirits, artefacts that house the souls of long-dead gods and grant the four powers beyond their wildest dreams, creating the new Guardians. Using these amulets, they can take the forms of the gods, and wield power that would incinerate mortals. But even that might not be enough... Serena, the First Queen, the Demon Queen, is searching for the most powerful artefact in existence, an artefact capable of granting the power of a god: The Oracle’s Journal. If she ascends, then not even the guardians can stop her. And there’ll be no gods to help them for what comes next...
Real-Time Marketing for Business Growth
In this book, one of the world’s leading business consultants offers you a complete blueprint for igniting profitable, sustainable growth in your company. Monique Reece introduces the proven, start-to-finish “PRAISE” process that builds growth through six interrelated steps: Purpose, Research, Analyze, Implement, Strategize, and Evaluate/Execute. She demonstrates how to use fast, agile real-time planning techniques that are tightly integrated with execution as part of day-to-day operations... how to clarify your company’s purpose, value to customers, and most attractive opportunities... how to fix problems in sales and marketing that have persisted for decades, and finally measure the real value of marketing... how to combine the best traditional marketing techniques with the latest best practices for using social media... how to systematically and continually improve customer experience and lifetime value. Reece’s techniques have been proven with hundreds of companies over the past two decades – companies ranging from startups to intrapreneurial divisions of the world’s largest Fortune 500 firms. They work – and with her guidance, they will work for you, too.
Marketing Management
This concise new text covers all the traditional topics of the course, and also contemporary subjects such as data warehousing, Web site management, and CRM — all areas of work that students will encounter in their future marketing careers. Unique to this text is its customer orientation, reflected in its content, but also in the way that the authors organize the material through the sequence of customer acquisition, interactions, and retention. Each chapter includes topical mini-cases such as the launch of the iPhone, e-Harmony.com, and Southwest Airlines. In addition, there are eight full cases in the back of the book, together with a helpful student guide to analyzing a case.
The Acorn Principle
Self-awareness-- knowing your nature, your abilities, and how you react to people and situations-- may well be the greatest life-management skill you can have. The Acorn Principle is a guide to doing a complete "life checkup" that will help you pinpoint your talents and strengths. Nurturing those strengths is the key to the success you've always wanted but didn't know how to attain. By reading this book and doing the simple exercises, you'll learn things about yourself that you and most people don't even suspect. You will learn: *Why some people attract you and others repel you *How to predict your instinctive reactions to various situations to understand what circumstances you thrive in and...
Leadership in Higher Education
The authors of the classic bestseller The Leadership Challenge bring their expertise to higher education, offering five practices that can make any college or university leader into an exemplary leader. Drawing on the same pioneering research that formed the foundation of their classic bestseller The Leadership Challenge (over 2.7 million copies sold), James Kouzes and Barry Posner offer a set of leadership skills and practices that will make a significant difference in every area of higher education—faculty, administration, library services, career counseling, auxiliary services, campus safety, and more. It's about the behaviors that leaders, regardless of their position, use to transform...
Billboard
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Guerrilla Marketing
The book every small-business owner should own First published in 1983, Jay Levinson's Guerrilla Marketing has become a classic in the field of business, revolutionising marketing for small businesses all over the world and creating a new way to understand market share and how to gain it. In this completely updated and expanded fourth edition of Levinson's first Guerrilla Marketing book, his take-no-prisoners approach to finding clients is on full display, as he offers hundreds of marketing ideas that really work and a new roadmap for small-business success in the global marketplace. Filled with leading-edge strategies for marketing on the Internet, putting new technologies to work, targeting prospects, cultivating repeat and referral business, and managing in the age of telecommuting and freelance employees, among others, Guerrilla Marketing will be the entrepreneur's marketing bible for the twenty-first century.
Search and Social
'Search and Social' is a detailed, hands-on guide to building a successful real-time marketing platform.
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