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Machines, Mechanism and Robotics
This volume includes select papers presented during the 4th International and 19th National Conference on Machines and Mechanism (iNaCoMM 2019), held in Indian Institute of Technology, Mandi. It presents research on various aspects of design and analysis of machines and mechanisms by academic and industry researchers.
Love Before Cricket: A story of Love, Friendship and Cricket | A Heartwarming Sports Romance
Dhruv and Seema loved each other. That should have been the end of the story, right? Except it wasn’t. Meet Dhruv, the ex-cricketer turned coder. It’s been years since he broke up with Seema. He’s moved on. Life is good. He’s even changed cities. And then he sees her. On the TV. Cheering for her favourite team like she always did. The same smile that doomed him years ago. And he falls again. Meet Seema. The one who never truly gave up what she loved. Be it the man or the sport. So years later when the guy who broke her heart reaches out again, what will she do? Forgive him or make him suffer? Love Before Cricket follows the journey of three tech-savvy friends who call themselves the three Adventurers. Amid the high-pressure demands of their jobs, they embark on an exciting quest that is about more than just escaping their routines. A delightful blend of romance, friendship, and personal growth, this is a heartwarming tale of love, the bonds that keep us going, and the adventures that make life exciting. Whether you’re a romantic at heart or just love a good story, this journey will stay with you long after the final page.
Rural Market Unleashed
Rural Market Unleashed discusses the importance of India’s rural market, its size, factors and opportunities. It highlights government policies and initiatives impacting the lives of those in rural areas. The second part of the book focuses on rural marketing strategies for products and services. With an emphasis on brand building, this part touches on studying prospect behaviour and cultural diversity of rural India. Aspects such as pricing, communication and effectiveness of the advertising campaign are also discussed. The book uncovers adaptation of new technologies, women empowerment and the rise of private schools in rural India. The part also focuses on High Net-worth Individuals (HN...
Air Pollution: Science, Engineering and Management Fundamentals
This comprehensive and up-to-date textbook discusses fundamental aspects of air pollution with the help of solved and case examples within the chapter and review questions at the end of each chapter. The textbook discusses in depth the entire domain of air pollution, from the fundamentals, sources, types, effects, associated risks, ecology, meteorology, climatology, sampling, monitoring and instrumentation, laboratory quality control, data analysis and interpretation, modelling, control technologies and indoor air pollution, to the latest principles of air quality management and legislation, regulations and standards. This book: Covers fundamentals of air pollution, the atmosphere, air pollu...
Swerving to Solitude
A young Seema discovers a cache of letters and papers in a locker belonging to her deceased mother. Besides chronicling her far-roving life across Canada, USA, Mexico, and India, these offer a glimpse into her private history—her feelings for M, a major leader of the Communist movement in British India and abroad; her commitment to, not only him, but also his cause; and her struggle to keep alive her feelings for him after his disenchantment with Communism. Even as Seema’s mother grows increasingly cynical about the Communist cause, Seema blossoms into a rebel, voicing her dissent during the Emergency. If her insurgent spirit is curtailed, it is on account of a marriage that cramps her style. All at once, Seema’s story crisscrosses with her mother’s—as both women try making sense of lackluster alliances; as both find comfort in letters. A deftly woven tale spanning India’s pre- and post-Independence history, Letters to Mamma is, above all, a celebration of words. These are words staining missives; words connecting the contradictory worlds of idealism and reality; and words that remind readers why Keki N. Daruwalla remains one of India’s greatest writers.
Movie Magic
We have tried to present an overview of one-hundred-year-old movie history (all over the world), which has both positive and negative aspects for the creator and the viewer. This is especially true of the three leading commercial centersBollywood (Bombay Hindi movies), Hollywood (USA), and Japan. Images moved in 1892 and started talking in 1923 in The Jazz Singer (Hollywood). It has remarkable achievements both on epic and offbeat levels. They cast a hypnotic spell and emotional bonding of the viewers with the star performers and singers. The identification with the character and their predicament is the magnetism, which is unparalleled compared to other arts like literature, painting, music, etc. Movies combine all the three major art forms besides the charisma of the stars. But it has its flip side also, like the dark space between stars littered with broken hearts and lives and the questionable impact of the crass, commercial movie with an eye on profit at any cost. However, we can make it more powerful and positive. The book is an exciting romp through the stellar world of movies and their creators.
Access and Equity in Higher Education
Contributed articles.
IT India
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