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Application Architecture for WebSphere
Architect IBM® WebSphere® Applications for Maximum Performance, Security, Flexibility, Usability, and Value Successful, high-value WebSphere applications begin with effective architecture. Now, one of IBM’s leading WebSphere and WebSphere Portal architects offers a hands-on, best-practice guide to every facet of defining, planning, and implementing WebSphere application architectures. Joey Bernal shows working architects and teams how to define layered architectural standards that can be used across the entire organization, improving application quality without compromising flexibility. Bernal begins by illuminating the role of architecture and the responsibilities of the architect in We...
The IBM Style Guide
The IBM Style Guide distills IBM wisdom for developing superior content: information that is consistent, clear, concise, and easy to translate. The IBM Style Guide can help any organization improve and standardize content across authors, delivery mechanisms, and geographic locations. This expert guide contains practical guidance on topic-based writing, writing content for different media types, and writing for global audiences. Throughout, the authors illustrate the guidance with many examples of correct and incorrect usage. Writers and editors will find authoritative guidance on issues ranging from structuring information to writing usable procedures to presenting web addresses to handling ...
Enterprise Messaging Using JMS and IBM WebSphere
& • Details the JMS API, covering the latest version 1.1, and discusses application development based on IBM WebSphere implementations & & • Key coverage on WebSphere MQ, Websphere MQ Event Broker, JMS administration tasks, and common usage scenarios & & • Examples coding JMS in servlets, portlets, EJBs and communicating with non-JMS applications
Disciplined Agile Delivery
The authoritative guide to DAD, IBM's disciplined approach to applying agile practices in enterprise scale projects. Integrate enterprise discipline with powerful, widely-used agile practices into a proven solution for the entire software lifecycle. Scale agile strategies for complex development challenges, without compromising agile's advantages.
Search Engine Marketing, Inc.
The #1 Step-by-Step Guide to Search Marketing Success...Now Updated and Reorganized to Help You Drive Even More Value For years, Search Engine Marketing, Inc. has been the definitive practical guide to driving value from search. Now, Mike Moran and Bill Hunt have completely rewritten their best-seller to present valuable new strategies, best practices, and lessons from experience. Their revamped and reorganized Third Edition introduces a holistic approach that integrates organic and paid search, and complements them both with social media. This new approach can transform the way you think about search, plan it, and profit from it. Moran and Hunt address every business, writing, and technical...
IBM Cognos 10 Report Studio
IBM Cognos 10 is the next generation of the leading performance management, analysis, and reporting standard for mid- to large-sized companies. One of the most exciting and useful aspects of IBM Cognos software is its powerful custom report creation capabilities. After learning the basics, report authors in the enterprise need to apply the technology to reports in their actual, complex work environment. This book provides that advanced know how. Using practical examples based on years of teaching experiences as IBM Cognos instructors, the authors provide you with examples of typical advanced reporting designs and complex queries in reports. The reporting solutions in this book can be directl...
Social Media Analytics
Transform Raw Social Media Data into Real Competitive Advantage There’s real competitive advantage buried in today’s deluge of social media data. If you know how to analyze it, you can increase your relevance to customers, establishing yourself as a trusted supplier in a cutthroat environment where consumers rely more than ever on “public opinion” about your products, services, and experiences. Social Media Analytics is the complete insider’s guide for all executives and marketing analysts who want to answer mission-critical questions and maximize the business value of their social media data. Two leaders of IBM’s pioneering Social Media Analysis Initiative offer thorough and pra...
DB2 Essentials
The Easy, Visual Introduction to IBM DB2 Version 10.5 for Linux, UNIX, and Windows Foreword by Judy Huber, Vice President, Distributed Data Servers and Data Warehousing; Director, IBM Canada Laboratory This book covers everything you need to get productive with the latest version of IBM DB2 and apply it to today’s business challenges. It discusses key features introduced in DB2 Versions 10.5, 10.1, and 9.7, including improvements in manageability, integration, security, Big Data support, BLU Acceleration, and cloud computing. DB2 Essentials illuminates key concepts with examples drawn from the authors’ extensive experience with DB2 in enterprise environments. Raul F. Chong and Clara Liu ...
Dr. Dobb's Journal
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Persistence in the Enterprise
The Definitive Guide to Today’s Leading Persistence Technologies Persistence in the Enterprise is a unique, up-to-date, and objective guide to building the persistence layers of enterprise applications. Drawing on their extensive experience, five leading IBM® Web development experts carefully review the issues and tradeoffs associated with persistence in large-scale, business-critical applications. The authors offer a pragmatic, consistent comparison of each leading framework--both proprietary and open source. Writing for IT managers, architects, administrators, developers, and testers, the authors address a broad spectrum of issues, ranging from coding complexity and flexibility to scala...
