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Richard Branson, the international powerhouse entrepreneur, is an opportunist with an uncanny knack of sniffing out great deals where others hesitate or fear to tread. Branson is the ultimate brand builder and never before has a single brand been so successfully deployed across such a diverse range of goods and services. So how does he do it? The Unauthorized Guide to Doing Business the Richard Branson Way draws out the universal lessons from Richard Branson's remarkable success and identifies 10 strategies that can be applied to any business or career: 1. Pick on someone bigger than you 2. Do the hippy, hippy shake 3. Haggle: everything's negotiable 4. Make work fun 5. Do right by your brand 6. Smile for the cameras 7. Don't lead sheep, herd cats 8. Move faster than a speeding bullet 9. Size does matter 10. Never lose the common touch Want to be the best? The secrets of phenomenal success are in your hands. Check out the other Unauthorized Guides in this series: Jamie Oliver; Duncan Bannatyne; Alan Sugar; Bill Gates; and Philip Green.
David Collins, a well respected scholar of management gurus proves a critical reappraisal of the very influential work of Tom Peters. This volume examines his key works and reviews his detractors, offering an analysis of his contributions to the field of management that goes beyond the simple chronological model that has previously been used. Collins focuses on the changing narratives of Tom Peters and proposes a four-fold narrative typlogy to explore this guru's evolving account of the business of management. The book argues that Peters' success as a guru derives from his abilities as a storyteller. The author notes a decline in Peters' storytelling and an increasing reliance on certain sto...
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The business world has changed beyond all recognition in recent years. New skills, insights, tools, technologies and best practice have emerged. The Capstone Encyclopaedia of Business brings all of this progress together, distilling the facts and essential information into one single volume. It represents the most up-to-date, authoritative and accessible guide to the modern business world available, providing a gateway to the state of the art in marketing, finance, strategy, leadership, people management and beyond. The Capstone Encyclopaedia of Business is organized alphabetically into over 1,000 entries covering the whole spectrum of business and management including: business terms - conc...
This book attempts to characterize a new organizational form that is now visible in many companies as a substitute of previous forms related to mechanized or mechanistic standards. The book is based on the approach of organizational structure and on Henry Mintzberg’s work on organizational configurations. As a matter of fact, it attempts to supplement and update Mintzberg's organizational taxonomy, taking into account changes in the structure and work organization of business firms. The book is written for all people whose work is related to organizations and who are interested in the subjects it deals with.
It's been with us since the dawn of civilization. But only in the past one hundred years has management been recognized, and formalized, as a profession. Now, in The Management Century, business journalist Stuart Crainer offers a fascinating, lively tour of management's golden age in a book filled with historic characters any novelist would envy. From Henry Ford to W. Edwards Deming, the innovators Crainer visits here are as in-triguing as the ideas they championed. It's a work that breathes real life into a chronology that's embedded with valuable insights for every student of management theory and practice. Read the preface of this book by clicking here.
With this book you'll gain the necessary skills to develop an effective corporate environmental strategy. It is organized around three classic global needs shared by both business strategists and environmental leaders: achieving compliance, recognizing business opportunity, and answering public expectations. The cases in this text are designed to reach both experienced managers and newcomers, through a compelling conceptual narrative that connects basic business needs with mounting environmental and energy choices.
The 75 Greatest Management Decisions Ever Made is a pithy compendium that celebrates pinnacles of decision-making that have shaped management through the ages - and left their indelible impressions on business and society.
The World's Leading Business Minds on Today's Most Critical Challenges The most innovative ideas from the rising stars on the Thinkers50 Guru Radar Globalization, increasing competition, and the rapid pace of innovation are changing business best practices faster and faster. If you have long-term success in mind, you need to stay a step ahead of the competition. Creators of Thinkers50--the world's most respected ranking of business thinkers--Des Dearlove and Stuart Crainer bring you the very latest thinking on the future of business. Thinkers50 Future Thinkers reveals groundbreaking ideas from Thinkers50 Future Thinker award winner Nilofer Merchant; Monika Hamori, professor at Spain's IE Bus...
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