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The first book to combine the approaches of business and global history to analyse the development of the fashion industry from the mid-19th century onwards, to offer a new perspective on the history of the global fashion business.
The Oxford Handbook of the Weimar Republic is a multi-author survey of German history from 1918 to 1933. Covering a broad range of topics in social, political, economic, and cultural history, it presents an overview of current scholarship, and will help students and teachers to make sense of the contradictions and complexities of Germany's experiments with democracy and modern society in this period. The contributions emphasize the historical openness of Germany's first republic, which was more than just the coming of the Third Reich. The thirty-three chapters, all written by leading experts, contain information and interpretation based on cutting-edge scholarship, and together provides an unsurpassed panorama of the Weimar Republic.
The financial crisis of 2008 brought new urgency to the question how best to organise national economies. This volume gives a business history perspective on the Varieties of Capitalism debate and considers the respective merits of the liberal and coordinated market economies. It looks at individual firms and business people as well as institutions and takes a long-term perspective by covering the whole 20th century. The authors examine both continuity and change with a particular focus on the Netherlands, a nation with an open economy, situated between two countries that oppose each other in the way they organize their economies: Germany and Great Britain. The Netherlands also provides an i...
This book analyzes the evolution of the institutional structure of the Dutch political economy since 1950. It sketches in broad strokes the origin and economic role of coordination in the Netherlands. The Dutch economy is compared with other OECD countries by using the ‘varieties of capitalism’ theory and distinguishing between coordinated and liberal market economies. The author focuses on the constant adaptation of deliberative institutions in the business system, in labor relations, and in welfare policy. The complex institutional setting did not prevent the economy from participating in the globalization of markets and capital that took place since ca. 1980. The book is located at the intersection of two quite different literatures: modern economic history and the political science literature on ‘varieties of capitalism’.
The time span covered by The Routledge History of Fashion and Dress starts in the nineteenth century, with the aftermath of the consumers’ revolution, and reaches all the way to the present. The fashion and garment industries have been international from the beginning and, as such, this volume looks at the history of fashion and dress through the lenses of both international and global history. Because fashion is also a multifaceted subject with humanagency at its core, at the confluence of thematerial (fabrics, clothing, dyes, tools, and machines) and the immaterial (savoir-faire, identities, images, and brands), this volume adopts a transdisciplinary perspective, opening its pages to res...
This book deals with the activities of the Anglo-Dutch multinational during the war. Given the various threats faced by Unilever during the Nazi period, Ben Wubs argues that it was not self evident that the company would survive the war. Based on research into company sources which were hitherto unavailable, he shows the effect of the war on Unilev
The Americanization of Europe and the strategic initiatives of American firms abroad have been well studied. The expansion of American firms in Europe, however, lacked a comprehensive study. This book gathers the works of two dozen economic and business historians from across Europe, preceded by Mira Wilkins' comparative essay. The collection addresses the timetable and pace of American direct investment in Europe, the patterns followed in each country according to the specificities of each industry and service sector, and the strategies followed by the different firms. The studies go beyond the facts, scrutinizing the immaterial aspects of this business history, especially European perceptions of American firms and the essential stakes of corporate images and identities. The Europeanization of American firms is a key issue, including social relations, management, commercial policies, brand image, connections and embeddedness. The authors gauge the reaction of public authorities and lobbies (industrialists and trade unions). Graphs and tables provide data, while overviews of ads published by American affiliates fuel analyses of consumer perception.
This study analyses the entrepreneurial strategies of six Dutch family firms in the period from 1880 to 1970. The case studies reconstruct the succession strategies and strategies in the capital and labour markets, as well as strategies regarding marketing and the supply of raw materials.
The fashion business has been collecting and analyzing information about colors, fabrics, silhouettes, and styles since the 18th century - activities that have long been shrouded in mystery. The Fashion Forecasters is the first book to reveal the hidden history of color and trend forecasting and to explore its relevance to the fashion business of the past two centuries. It sheds light on trend forecasting in the industrial era, the profession's maturation during the modernist moment of the 20th century, and its continued importance in today's digital fast-fashion culture. Based on in-depth archival research and oral history interviews, The Fashion Forecasters examines the entrepreneurs, serv...
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