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The ideas of Max Wertheimer (1880-1943), a founder of Gestalt theory, are discussed in almost all general books on the history of psychology, and in most introductory textbooks on psychology. This intellectual biography of Wertheimer is the first book-length treatment of a scholar whose ideas are recognized as of central importance to fields as varied as social psychology, cognitive neuroscience, problem solving, art, and visual neuroscience. King and Wertheimer trace the origins of Gestalt thought, demonstrating its continuing importance in fifteen chapters and several supplements to these chapters. They begin by reviewing Wertheimer's ancestry, family, and childhood in central Europe, and ...
The developing history of consumption is not so much a separate field, as a prism through which many aspects of social and political life may be viewed. The essays in this collection represent a variety of approaches in Europe and America; yet their commonalities suggest recent directions in the scholarship, raising such themes as consumption and democracy, the development of a global economy, the role of the state, the centrality of consumption to Cold War politics, the importance of the Second World War as a historical divide, the language of consumption, the contexts of locality, race, ethnicity, gender, and class, and the environmental consequences of twentieth-century consumer society. Implicitly, and sometimes explicitly, they explore the role of the historian as social, political, and moral critic. The essays discuss products, corporate strategies, government policies, and ideas about consumption. Unlike other studies of twentieth-century consumption, this book provides international comparisons.
There is no doubt that behavioral economics is becoming a dominant lens through which we think about economics. Behavioral economics is not a single school of thought but representative of a range of approaches, and uniquely, this volume presents an overview of them. The wide spectrum of international contributors each provides an exploration of a central approach, aspect or topic in behavorial economics. Taken together, the whole volume provides a comprehensive overview of the subject which considers both key developments and future possibilities. Part One presents several different approaches to behavioural economics, including George Katona, Ken Boulding, Harvey Leibenstein, Vernon Smith,...
The mid-twentieth-century marketing world influenced nearly every aspect of American culture—music, literature, politics, economics, consumerism, race relations, gender, and more. In Engineered to Sell, Jan L. Logemann traces the transnational careers of consumer engineers in advertising, market research, and commercial design who transformed capitalism from the 1930s through the 1960s. He argues that the history of marketing consumer goods is not a story of American exceptionalism. Instead, the careers of immigrants point to the limits of the “Americanization” paradigm. Logemann explains the rise of a dynamic world of goods and examines how and why consumer engineering was shaped by t...
Focuses on the overall impact of Keynesian theory and its interpretation. Part I deals with the theory of income and employment. Part II presents a systematic study of monetary theory.
Includes entries for maps and atlases.