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The Shatzkin Files
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The Power of a Name
Have you ever wondered how your favorite teams acquired their nickname; or the statistics regarding your favorite players. Power of a Name delivers the information right to your fingertips. Consider the Yankees: the origin of the name was actually an expression invented by Dutch immigrants. Their accent made saying, "Jack Cheese" sound like they were uttering, "Jan-kee". The Pittsburg Pirates, meanwhile, were so called because their owner was accused of stealing players from other teams. Did you know Ty Cobb ran the 100-yard dash in ten seconds, and Hall of Fame pitcher, Walter Johnson, is believed to have thrown pitches in excess of 100-mph. Andy Rooney of Sixty Minutes said, "We have the Jets and Mets, what do all these names mean anyway." The answers are in this book which associates team names with some of the most intriguing events, people, and moments in American history. Power of a Name is an entertaining fact filled book full of rich trivia. Max Morgan, Fox Sports News
Inside Book Publishing
Now fully revised and updated for its sixth edition, Inside Book Publishing is the classic introduction to the book publishing industry. Giles Clark and Angus Phillips offer authoritative coverage of all sectors of the industry, from commercial fiction and non-fiction to educational publishing and academic journals. They reveal how publishers continue to adapt to a fast-changing and highly interconnected world, in which printed books have proved resilient alongside ebooks and the growth of audio. Major themes are explored, including the development of digital products and the use of social media in book marketing, as well as those that affect publishers’ businesses, such as the rise of int...
The Book Business
Many of us read books every day, either electronically or in print. We remember the books that shaped our ideas about the world as children, go back to favorite books year after year, give or lend books to loved ones and friends to share the stories we've loved especially, and discuss important books with fellow readers in book clubs and online communities. But for all the ways books influence us, teach us, challenge us, and connect us, many of us remain in the dark as to where they come from and how the mysterious world of publishing truly works. How are books created and how do they get to readers? The Book Business: What Everyone Needs to Know® introduces those outside the industry to th...
Inside Book Publishing
Now in its fifth edition, Inside Book Publishing remains the classic introduction to the book publishing industry, being both a manual for the profession for over two decades and the bestselling textbook for students of publishing.The book remains essential reading for publishing students, those seeking a career in publishing, recent entrants to the industry, and authors seeking an insider's view. The accompanying website supports the book by providing up-to-date and relevant content.This new edition has been fully updated to respond to the rapid changes in the market and technology. Now more global in its references and scope, the book explores the tensions and trends affecting the industry, including the growth of ebooks, self-publishing, and online retailing, and new business models and workflows. The book provides excellent overviews of the main aspects of the publishing process, including commissioning, product development, design and production, marketing, sales and distribution.
Red Sox Roll Call
Since the Boston Red Sox came into existence in 1901, some of the greatest players ever to step onto a baseball diamond have filled its rosters. Starting with Cy Young, the parade of legendary players included Tris Speaker, Babe Ruth, Jimmie Foxx, Ted Williams, Carl Yastrzemski, Carlton Fisk, Roger Clemens, Pedro Martinez, Manny Ramirez, and David Ortiz, among others. This work profiles 200 of the most memorable players to have donned Boston's red, white and blue. Some, like Williams, enjoyed long, illustrious careers with the Red Sox. Others, like Smokey Joe Wood, shone brightly for only a brief period. Also included are journeymen who became legends as a result of one glorious World Series game, like Bernie Carbo, or players with just one memorable post-season appearance, like Dave Roberts. Together, these legends, idols, and heroes made Red Sox history and forever changed American baseball.
The Shatzkin Files
Mike Shatzkin is a widely-acknowledged thought leader about digital change in the book publishing industry. Mike has been actively involved in trade book publishing since his first job as a sales clerk in the brand new paperback department of Brentano's Bookstore on Fifth Avenue in 1962. In his nearly 50 years in publishing, he has worked in all aspects of the industry: writing, editing, agenting, packaging, selling, marketing, and managing production. His insights about how the industry functions and how it accommodates digital change form the basis of The Idea Logical Company's consulting efforts. In this volume you will find all two hundred and seven posts (covering February 2009 through February 2011) from "The Shatzkin Files, " one of the most closely-watched ongoing commentaries on digital change in trade publishing. All posts have been re-categorized into topic-specific chapters for this edition which also includes a new introduction by Mike Shatzkin and a forward by Michael Cader.
Madness in the Making
In this lively portrait of American inventors and the forces that spurred their creativity, Lindsay's cast includes dozens of colorful characters, such as Samuel Colt, who, years before unveiling his famous six-shooter, offered trials of laughing gas to the public. Lindsay has written an entertaining book that shows how America became the invention-driven, technologically sophisticated society that it is today. 21 illustrations.
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