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Current Issues and Development in Hospitality and Tourism Satisfaction
Stay ahead of your customers as their service expectations change! In Current Issues and Development in Hospitality and Tourism Satisfaction, experts from the field explore customer satisfaction strategies, examining both the long-term and short-term results. This vital tool shows you new and effective approaches for understanding customer satisfaction and providing quality service at all levels of the hospitality and tourism industry. Hospitality and tourism faculty and students as well as professionals will find this book useful for improving and providing quality service management. This book illustrates the complex relationship between customer and service provider, offering practical ad...
Research Methods for Leisure, Recreation and Tourism, 2nd Edition
Describing the fundamental elements of research methods for leisure, recreation and tourism, this new edition of a popular textbook is updated throughout. It covers the measurement of variables, sampling, questionnaire design and evaluation methods, and also a wider discussion of writing proposals, communicating research findings, cross-cultural research, and the use of new technologies in conducting research. Written by internationally renowned researchers in an accessible style, this book introduces both undergraduate and graduate students to the vital skills they will need to succeed in the leisure, recreation, tourism and hospitality industries.
International Encyclopedia of Hospitality Management
Covers the relevant issues in the field of hospitality management organized by sector, such as lodging, restaurants, clubs, time-shares, and conventions and function, such as accounting & finance, marketing, human resources, information technology, and facilities management.
Marketing for Hospitality and Tourism, Global Edition
Marketing forHospitality and Tourism, 8e is the definitive source for hospitality marketing courses.Taking an integrative approach, this highly visual, four-color book discusseshospitality marketing from a team perspective, examining each hospitalitydepartment and its role in the marketing mechanism. These best-selling authorsare known as leading marketing educators and their book, a global phenomenon,is the most frequent adoption for the course. Developed with extensive studentand professor reviews, this edition includes new coverage of social media,discussion of current industry trends, and hands-on application assignments.
Anatolia
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Managing Tourism Destinations
This title offers a selection of papers on the management of tourism destinations. It covers four main themes: managing tourism destinations and the determinants of travel choice; planning and policy making; development and evolution; and the impacts of tourism management on the society and the environment.
Egypt's Christian Heritage
The Christian Coptic heritage of Egypt remains poorly studied from the perspective of heritage management and is also at risk from a number of external and internal factors. This book offers an examination of the threats to these monuments through an analysis of the management of three heritage sites.
