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Real Estate Marketing is specifically designed to educate real estate students with the art and science of the real estate marketing profession. The ideal textbook for undergraduate and graduate level classes in business school and professional / continuing education programs in Real Estate, this book will also be of interest to professional real estate entrepreneurs looking to boost their knowledge and improve their marketing techniques. The book is divided into five major parts. Part 1 focuses on introducing students to fundamental concepts of marketing as a business philosophy and strategy. Concepts discussed include strategic analysis, target marketing, and the four elements of the marke...
This Curriculum Guide is a supplementary instructional tool designed for users of South-Western texts about Microsoft Office 2000. This guide provides all the information necessary for a complete curriculum for this popular suite of applications. Different areas covered include Word, Excel, Access, PowerPoint, Outlook, FrontPage, and Publisher. Three different series are covered as curriculums: South-Western series, QuickTorial series, and the Napier and Judd series. Users will also find the basic facts about Microsoft Office User Specialist (MOUS) certification.
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This long-awaited third edition analyzes corporate ownership of major media, including television, film, on-line, and print, and includes primary influences, government's roles, and key criteria for evaluating the current state of media ownership.
With numerous hands-on activities this certification guide for Microsoft Visual Basic 6.0, provides all the certification information you need to prepare for the MCSD exam #70-176: Designing and Implementing Desktop Applications with Microsoft Visual Basic 6.0.
Contextual teaching and learning (CTL) is a system for teaching that is grounded in brain research. Brain research indicates that we learn best when we see meaning in new tasks and material, and we discover meaning when we are able to connect new information with our existing knowledge and experiences. Students learn best, according to neuroscience, when they can connect the content of academic lessons with the context of their own daily lives. Johnson discusses the elements of the brain-compatible contextual teaching and learning system: making meaningful connections; investing school work with significance; self-regulated learning; collaboration; critical and creating thinking; nurturing the individual; reaching high standards; and using authentic assessment. Drawing on the practices of teachers in kindergarten through university, Johnson provides numerous examples of how to use each part of the CTL system.
A consumable item
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