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Content Strategy
This comprehensive text provides a how-to guide for content strategy, enabling students and professionals to understand and master the skills needed to develop and manage technical content in a range of professional contexts. The landscape of technical communication has been revolutionized by emerging technologies such as content management systems, open-source information architecture, and application programming interfaces that change the ways professionals create, edit, manage, and deliver content. This textbook helps students and professionals develop relevant skills for this changing marketplace. It takes readers through essential skills including audience analysis; content auditing; as...
The Values Campaign?
The Christian Right never ceases to surprise professional observers of American politics. With the Christian coalition in disarray, many expected that the movement would play less of a role in the 2004 elections. But when exit polls reported that "moral values" were the most commonly cited reason for presidential vote choice, pundits immediately proclaimed the importance of the "values vote." Yet the role of the Christian Right, of statewide referenda on same-sex marriage, and of religious mobilization remained the subject of debate. The Values Campaign? The Christian Right and the 2004 Elections reaches well beyond the instant analyses of the post-election period to provide an assessment of...
The World Wide Web and Databases
With the development of the World-Wide Web, data management problems have branched out from the traditional framework in which tabular data is processed under the strict control of an application, and address today the rich variety of information that is found on the Web, considering a variety of ?exible envir- ments under which such data can be searched, classi ed , and processed. Da- base systems are coming forward today in a new role as the primary backend for the information provided on the Web. Most of today’s Web accesses trigger some form of content generation from a database, while electronic commerce often triggers intensive DBMS-based applications. The research community has begu...
Creating Intelligent Content with Lightweight DITA
Creating Intelligent Content with Lightweight DITA documents the evolution of the Darwin Information Typing Architecture (DITA) – a widely used open standard for structuring technical content. DITA has grown in popularity and features since its origins as an internal grammar for structuring technical documentation at IBM. This book introduces Lightweight DITA (LwDITA, which should be read as "Lightweight DITA") as a proposed version of the DITA standard that reduces its dependence on complex Extensible Markup Language (XML) structures and simplifies its authoring experience. This volume aims to reconcile discrepancies and similarities in methods for authoring content in industry and academ...
Web Services, Service-Oriented Architectures, and Cloud Computing
Web Services, Service-Oriented Architectures, and Cloud Computing is a jargon-free, highly illustrated explanation of how to leverage the rapidly multiplying services available on the Internet. The future of business will depend on software agents, mobile devices, public and private clouds, big data, and other highly connected technology. IT professionals will need to evaluate and combine online services into service-oriented architectures (SOA), often depending on Web services and cloud computing. This can mean a fundamental shift away from custom software and towards a more nimble use of semantic vocabularies, middle-tier systems, adapters and other standardizing aspects. This book is a gu...
Throwing Sheep in the Boardroom
"If you want to understand why Wikipedia is changing the world, this book is a must read." –Jimmy Wales, Founder, Wikipedia "This book is a must read for all - social activists, politicians or managers - who have an interest in understanding how our society is morphing." –Professor C.K. Prahalad, #1 Management Guru and author of Competing for the Future Synopsis The rise of social networks like Facebook, MySpace and Bebo is changing the way we see ourselves, how we interact with each other, how we work and how we do business on a daily basis. Throwing Sheep in the Boardroom explores the powerful forces driving the social networking revolution, the impact of these profound changes, and th...
XML 1.1 Bible
Updated and better than ever, this more focused revision provides comprehensive coverage of XML to anyone with a basic understanding of HTML and Web servers Featuring all-new examples, this book contains everything readers need to know to incorporate XML in their Web site plans, designs, and implementations Continues expert Elliotte Rusty Harold's well-known track record for delivering the best XML guidance available Includes coverage of the most recent XML 1.1 specification and the latest trends in XML Web publishing Companion Web site includes additional examples and reference material found in previous editions that readers may find useful
The Final Move Beyond Iraq
NEW YORK TIMES BEST SELLER! From esteemed author and journalist of of over 70 books In The Final Move Beyond Iraq, Mike Evans addresses the greatest threat America has faced since the Civil War: the Islamic revolution, or Islamofascism. While the United States debates the best way to solve the situation in Iraq, the terrorists are claiming victory and planning to take their show to American soil once again. Drawing from extensive interviews with prime ministers, CIA directors, and other insiders, Evans looks at the history and ideology behind the Islamic revolution to explore its very real threat to U.S. interests —why radical Islamic terrorists will only step back when they fear us, why victory in Iraq is important to U.S. security, why the United States and Israel cannot sit idly by and let Iran achieve its desire for nuclear weapons, and why stabilization in Iraq now would sound defeat rather than victory. The Final Move Beyond Iraq is a wake-up call to mobilize millions to action. America is fighting for its life in the first war of the twenty-first century.
Modeling XML Applications with UML
XML is rapidly becoming the standard platform for delivering e-Business information and integrating e-Business systems. XML developers desperately need mature software development processes and tools for developing effective applications. David Carlson fills the gap, showing exactly how to leverage the worldwide UML standard for modeling complex systems in advanced XML development. In Modeling XML Applications with UML, he presents the first comprehensive framework for modeling communications in any B2B software system. Carlson presents in-depth coverage of UML-based analysis, design, and modeling of XML content within e-Business environments. The book includes detailed coverage of using UML...
