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Public Relations and the Rise of AI
This book explores the potential of artificial intelligence (AI) to transform public relations (PR) and offers guidance on maintaining authenticity in this new era of communication. One of the main challenges PR educators, researchers, and practitioners face in the AI era is the potential for miscommunication or unintended consequences of using AI tools. This volume provides insights on how to mitigate these risks and ensure that PR strategies are aligned, offering practical guidance on maintaining trust and authenticity in PR practices. Readers will learn to leverage AI for enhanced communication strategies and real-time audience engagement while navigating the ethical and legal implications of AI in PR. Featuring contributions from leading scholars, the book includes case studies and examples of AI-driven PR practices, showcasing innovative approaches and lessons from well-known brands. It offers a global perspective on AI’s impact on PR, with insights for practitioners and scholars worldwide. This book equips public relations educators, researchers, and professionals with the knowledge and tools they need in the changing landscape of communication in the age of AI.
Urban Magic Eye
The impoverished graduate Li Hao occasionally obtained the broken treasure of the Immortal World and became a dragon from then on. Stone gambling made a fortune. He gained the reputation of being a doctor. He became rich in casinos. From then on, his wealth surged, he had endless luck and his most beautiful first date and so on entered his world. With so many beauties present, to Li Hao, who was lacking in willpower, this was a severe test.
Simulation and Experiments of Material-Oriented Ultra-Precision Machining
Ultra-precision machining is a promising solution for achieving excellent machined surface quality and sophisticated micro/nano-structures that influence the applications of components and devices. Further, given the ultrathin layer of material removed, it is a highly coupled process between cutting tool and material. In this book, scientists in the fields of mechanical engineering and materials science from China, Ukraine, Japan, Singapore present their latest research findings regarding the simulation and experiment of material-oriented ultra-precision machining. Covering various machining methods (cutting, grinding, polishing, ion beam and laser machining) and materials (metal, semiconductor and hard-brittle ceramics), it mainly focuses on the evaluation of the fundamental mechanisms and their implementation in processing optimization for different materials. It is of significant theoretical and practical value for guiding the fabrication of ultra-smooth and functional surfaces using ultra-precision machining.
Advanced Technologies for Sustainable Biomedical Applications
Advanced Technologies for Sustainable Biomedical Applications explores innovative technological advancements that contribute to the sustainability and efficiency of biomedical applications. This book provides a comprehensive overview of how cutting-edge technologies in materials, bioprinting, biotribology, and biocorrosion address current challenges in the biomedical field, enhance patient care, and promote environmental sustainability. Discusses the latest advances in materials and mechanics Probes the intricate relationship between biology and tribology in biological systems to enhance the longevity and performance of biomedical devices, reducing environmental impact Delves into principles, advancements, and applications of bioprinting, focusing on its transformative role in regenerative medicine, personalized healthcare, and sustainable organ transplantation Covers sustainable nanomanufacturing techniques Emphasizing the integration of advanced technologies, this essential reference provides readers in materials engineering and biotechnology with the tools to create holistic and sustainable biomedical solutions.
Encyclopedia of Chinese Film
The Encyclopedia of Chinese Film, one of the first ever encyclopedias in this area, provides alphabetically organized entries on directors, genres, themes, and actors and actresses from mainland China, Hong Kong and Taiwan as well as 300 film synopses. Great care has been taken to provide solid cultural and historical context to the facts. The alphabetical entries are preceded by a substantial historical section, incorporating material on the the main studios and analysing the impact of Chinese film abroad as well as at home in recent years. This Encyclopedia meets the needs, equally, of * the film studies scholar * the student of Chinese culture * the specialist in Chinese film * the curiou...
Post-Processing Techniques for Metal-Based Additive Manufacturing
This book shares insights on post-processing techniques adopted to achieve precision-grade surfaces of additive manufactured metals including material characterization techniques and the identified material properties. Post-processes are discussed from support structure removal and heat treatment to the material removal processes including hybrid manufacturing. Also discussed are case studies on unique applications of additive manufactured metals as an exemplary of the considerations taken during post-processing design and selection. Addresses the critical aspect of post-processing for metal additive manufacturing Provides systematic introduction of pertinent materials Demonstrates post-process technique selection with the enhanced understanding of material characterization methods and evaluation Includes in-depth validation of ultra-precision machining technology Reviews precision fabrication of industrial-grade titanium alloys, steels, and aluminium alloys, with additive manufacturing technology The book is aimed at researchers, professionals, and graduate students in advanced manufacturing, additive manufacturing, machining, and materials processing.
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